RED Talks – Intro to using Influencer Marketing
Influencer Marketing is one of the fastest growing forms of marketing, predicted to be worth between $5bn to $10bn by 2020.
However, it can be a minefield with lack of transparency and declarations, fake followers, a lack of pricing standardization and a plethora of social media platforms.
This session will give you an introduction to the industry and an idea of how to run successful campaigns and how you could use them to achieve your wider marketing goals.
Your facilitator – Jennifer Quigley-Jones
Jennifer is founder and CEO of Digital Voices, an Influencer Marketing agency in London. They build powerful YouTube creator campaigns with courageous brands. In just 18 months, and started with only £500 of her own money, the agency has grown rapidly and run campaigns for clients like Rolls-Royce, the Royal Air Force and Trainline.
Jennifer also speaks internationally and has featured in publications including Forbes, The Economist and The Independent.
Prior to founding Digital Voices, she worked at YouTube, teaching creators to grow on the platform. Before that, she completed her Master’s at Harvard University in Middle Eastern Studies, on a full scholarship from the Kennedy Memorial Trust.
About RED Academy
RED Academy is a leading digital media, design and technology school, with campuses in London, Vancouver, and Toronto. We offer in-person courses in Digital Marketing, UX & UI Design, and Web & App Development. Designed by the tech industry, for the tech industry. RED builds tech skills through real client projects, helping students shape the future they desire.
Registration open from 6 pm, the event will begin around 6:30 pm.
*We take photos at our events that can be used on our social media platforms. If you do not consent to this please let us know*
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119 Marylebone Road4th Floor
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