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Real World Projects, Real World Impact

Through our Community Partner Program, students get to work with small and big charities, businesses, entrepreneurs, start-ups and everything in between. Through this enriching experience, we guide them on how to best communicate with clients to help them gain the skills required for leading client-facing projects. If you are out to create an impact in the world, and are looking for a website, an app, or a marketing strategy, RED students are coached and trained to work with you as their client, to produce industry-quality work.

 

213

COMMUNITY PARTNERS (AND COUNTING)

268

PROJECTS
COMPLETED

4

AREAS TO
IMPROVE BUSINESS

The students were proactive, effective with the project. They built something relevant to our needs and made great recommendations. They provided us with something that is useful in the real world that can (and will) be implemented.

Jill Greenwood, Kabuni, Former Community Partner

Apply To Become A Community Partner

Interested in being one of our Community Partners? Answer the questions below, and follow the steps which will direct you to apply through an online portal called Riipen.

Based on your answers, we suggest that you apply for the following project:

App Design & Development

Project Snapshot

This project is perfect for non-profits, entrepreneurs, start-ups and organizations seeking to get a mobile app designed and developed. Our UX & UI design students will work with you to assess your goals, and the goals of the people who will use the app to create a human-centric solution which will bring true value to your organization.
Upon the completion of the design sprint, your project may also be selected to be coded by our App Development students.

Eligibility Criteria

In order to enter the program, you must be willing to commit to the following:
- Be available for a quick phone call with the instructor to determine the scope of the project;
- Come to the school for a kick-off meeting (date TBA);
- Provide students with 5-15 contacts of your target market so that they can conduct surveys and consumer research;
- Be responsive to student queries throughout the duration of the project (5 hours a week);
- Be present on site for the final presentation (date TBA);

Project Timeline

Week 1:
Project kickoff, user research and mood-boarding

Week 2:
Prototyping, logo and style guide design

Week 3:
Design of all screens, final presentation

Week 4 - 7:
Development sprint (if your project is selected)

Expected Possible Deliverables

- High-fidelity prototype of the app (wireframes)
- Brand / digital style guide
- Logo design
- Custom iconography
- Coded app using React Native
- Final presentation

Project Examples

Based on your answers, we suggest that you apply for the following project:

Website Design & Development

Project Snapshot

This project is perfect for non-profits, entrepreneurs, start-ups and organizations seeking to get a responsive website designed and developed. Our UX & UI design students will work with you to assess your goals, and the goals of the people who will use the website to create a human-centric solution which will bring true value to your organization.

Eligibility Criteria

This is a website redesign project, meaning that in order to be selected, your organization must currently have a website which our students will be able to access. Other selection criteria include the breadth of scope, volume of content, and flexibility to explore with the visual identity of the brand. Our UI & Communication Design students are asked to develop a strong rationale for aesthetic decisions around colour, typography, iconography, etc. so being open minded to the look and feel of the website is expected from our Community Partners.

Project Timeline

Week 1:
Project kickoff, user research and mood-boarding

Week 2:
Prototyping, logo and style guide design

Week 3:
Design of all screens, final presentation

Week 4 - 7:
Development sprint (if your project is selected)

Expected Possible Deliverables

- High-fidelity prototype of the website for mobile and desktop
- Brand / digital style guide
- Logo design
- Custom iconography
- Coded Wordpress website
- Final presentation

Project Examples

Cinderella Project

View Prototype View Case Study

Dr. Kathleen Morgan

View Prototype View Case Study

Based on your answers, we suggest that you apply for one of the following projects:

e-Commerce Strategy

Project Snapshot

Students create a digital marketing strategy specifically for a business that sells products or services online. The focus of the strategy is to increase online sales transactions through website optimization, content and social media strategies and paid advertising.

Project Timeline

Week 1:
Project kickoff, insights gathering and research

Week 2:
Ideation and strategic planning

Week 3:
Compiling elements of marketing campaign strategy, final presentation

Expected Possible Deliverables

A digital marketing campaign strategy including an audit of the client's website and SEO, and recommendations of a content, social media, email and digital advertising strategy. The students deliver the strategy in both a presentation and a written consultation report.

Mobile Application Strategy

Project Snapshot

Students create a user acquisition strategy specifically for a recently launched mobile application. The focus of the strategy is to increase app downloads and engagement through website and app optimization, content and social media strategies, and paid advertising.

Project Timeline

Week 1: Project kickoff, insights gathering and research

Week 2: Ideation and strategic planning

Week 3: Compiling elements of marketing campaign strategy, final presentation

Expected Possible Deliverables

A digital marketing campaign strategy including an audit of the client's website / landing page, app store and SEO, and recommendations of a content, social media, email, SEO, ASO and digital advertising strategy. The students deliver the strategy in both a presentation and a written consultation report.

B2B Inbound Marketing Strategy

Project Snapshot

Students create an inbound marketing strategy specifically for B2Bs. The focus of the strategy is to increase lead generation through website and SEO optimization, content, social media and email nurturing strategies.

Project Timeline

Week 1: Project kickoff, insights gathering and research

Week 2: Ideation and strategic planning

Week 3: Compiling elements of marketing campaign strategy, final presentation

Expected Possible Deliverables

An inbound marketing strategy including an audit of the client's website and current content, as well as recommendations of a content, social media, email, SEO, and lead nurturing strategy. The students deliver the strategy in both a presentation and a written consultation report.

Capstone Digital Marketing Strategy

Project Snapshot

Students create a digital marketing strategy for businesses looking to build brand awareness and an online presence. The focus of the strategy is to increase online traffic and awareness through website optimization, content and social media strategies and paid advertising.

Eligibility Criteria

Project Timeline

Week 1: Project kickoff, insights gathering and research

Week 2: Ideation and strategic planning

Week 3: Compiling elements of marketing campaign strategy, final presentation

Expected Possible Deliverables

A digital marketing strategy including an audit of the client's website and SEO, and recommendations of a content, social media, email and digital advertising strategy. The students deliver the strategy in both a presentation and a written consultation report.

How It Works

Step 1

Is Your Project Eligible?

Website? App? Marketing? How can we help your organization? There are few different types of projects for which you can apply. Browse the examples of past projects, and answer the short questionnaire below to see how we can help you.

Step 2

Submit Your Application

If your project is a fit, you can find out more details and apply to join the program by following the steps in a portal called Riipen. Riipen is the tool we use to source and manage the projects of Community Partners like you. It’s an intuitive online platform which will keep our communications nice and tidy.

Step 3

Get Your Project Approved

Once your application has been submitted through Riipen, our instructors will review and select the projects which are a better fit for our students and you will be notified accordingly.

Step 4

Meet The Instructors

If your project is selected, you will be invited to come meet the instructors at our Community Partners kickoff session. During this meeting, they will give you more details on what to expect, and guide you through the next steps.